**Project Purpose and scope**: Designing a corporate logo for Relief Avenue FZCO; an under- incorporation free zone LLC company based in Dubai.
**Business Description**: Relief Avenue website will be a state - of - the - art digital interface designed to link the humanitarian sector and the private sector, with the primary target of speeding up the relief response in the acute phase of complex emergency, hence saving as many lives as possible.
In simple words, we are in the business of sourcing and procurement for humanitarian sector, and mainly in disaster response operations, where a moment is all the difference between life and death. Relief Avenue will be an online market place, where donors, humanitarian agencies and product/ service suppliers can be linked quickly & efficiently, with the ultimate objective of saving more lives.
Symbolic Positioning: we are high tech, social and work in partnerships
Experiential Positioning: we provide a win-win solution to everyone: Donors - NGOs - Businesses
*Brand ID*: trustworthy, quick/ efficient with a touch of sympathy
Special instructions: logo should incorporate Arabic as well as English.
## Deliverables
* * *This broadcast message was sent to all bidders on Wednesday Aug 10, 2011 3:38:28 PM:
Dear All, Thank you for your bids. Since Arabic is absolutely crucial to have in all forms of concept's communication, I would appreciate if you indicated in your bids or by a message whether or not you will be able to integrate Arabic in the logo? Best of luck! Hazem