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When we’re surfing the ‘net most of us are testament to the fact that attention spans get a little smaller. In contrast to print publications, much less attention is given to each word as we skim through web pages, so it’s important for us to understand that writing for the web can be significantly different than writing for print.
The web has inadvertently made authors out of us all. As we post on forums, send emails, share information, write white papers, guides and various web content – most of us are not authors by profession and so consequently the quality of writing on the web varies greatly.
In this post I’ll share some important points to consider when writing for the web and trying to harness the obvious reach that the web holds over traditional print media.
- The New York Times
- Wall Street Journal
- Times Online