This time I am looking for someone who could handle email outreach campaigns for me.
What is an email outreach Campaign?
It is basically a process of contacting different blogs and websites to let them know that our website has published new content and that it would be great if they could check it out and if they would be happy to link back to our site.
The purpose of outreach campaigns is to acquire backlinks to our blog and gain visibility. In the outreach emails, we will be offering them a guest post to publish on their blog.
And this is where you come in. If they would be happy to have a guest post published on their blog, your task is to outsource it, proofread it and send it to them for publishing. Normally during a single campaign, we have been able to get between 15-20 guest posts.
So overall your tasks would be-
-Writing the initial email template that will be sent to blog owners
-Back and forth communication with blog owners, once they reply
-Outsourcing guest posts, proofreading and editing and sending them to blog owners
Most of the time it is pretty straightforward and requires no more than 2-3 short emails per blog. However, some blog owners are more specific so they may ask you to send them a guest post from a specific angle or you need to go and publish it yourself on their blog. So you have to think on your feet and adjust your approach accordingly.
Your tasks do NOT include
-finding the emails/ actual sending the initial emails, you only write the template
-writing the guest posts
All the labor-intensive parts- the email sending and writing of the guest posts- would be outsourced. Your job would start once the blog owners reply to our email and say that they would be interested.
Please make your bids based on this information and estimates.
Your bid should ONLY include YOUR FEE, based on the information provided. The fees for the outsourced parts will be on top of that. I am happy to provide you with my own recommendations for freelancers that are able to do them or I am OK if you have your own people you work with as well, as long they provide high-quality work.
How the process works in the future, is that I give you the whole budget to work with upfront and you pay all the freelancers and deduct your own free from it. If there will be additional articles that need to be written, I can increase the budget and pay the extra fees.
Please let me know what kind of work experience do you have and if you have done outreach campaigns before. Your level of English is EXTREMELY important, as you will need to review guest post and make sure they are absolutely impeccable. Average or simply OK is not good enough. So even though you do not write the content yourself you need to recognize what is great content and also give feedback to the writers in order to outsource it properly.
If you are a team or an agency, I am happy to hear from you as well! Looking forward to your questions and bids!