Online Reputation Business Plan Needed

Looking for a Business Plan and Website (draft pages) for an Online Reputational Service that target helping Businesses and Individuals manage their online reputations. There are several companies that do this today so a good part of this project will be to document the business plan of existing businesses; I will attach a list of samples below. I want this new company to offer the same services that most companies offer today, but I want to focus on students in the following segments (elementary, middle school, high school, college). Please show the regular sections of a business plan (demographics of each of the categories listed above for US populations - example = xxx number of Middle School children in the public schools and xxxx number of children in private schools), pricing models (I am thinking a low monthly or annual fee), marketing plan (what type of sites, magazines, speaking pta meetings, middle school speaking, have call center sales people call to sell the service to schools, maybe have deals with an entire private school to enroll all students, etc ). The marketing should focus on obtaining parents of younger students or older students (college) to signup for the service. The major services include: Remove Negative Comments (like [login to view URL]), Build Online Reputation, Monitor Reputation from Social Sites (might require student or parent to give online user names). Again, see the same companies below. For younger students, this service will targeted towards Parents piece of mind that their children online reputation is good and positive, not negative. This is what must be part of the project deliverables: 1) Business Plan as mentioned above a. Summary b. Competitive Analysis including grid of services offered and fees c. Revenue model (subscriptioned based), Expense model (sales, technology, etc) d. Marketing Plan e. Technology and skills needed to run the businesses (example: social media listen servies like [login to view URL], [login to view URL], radian6) Are there tools that would allow the customer to user maybe via White Labeled? f. Simple MindMap view of the business plan 2) Sample webpages and Business Cards 3) Possible Company names and URL’s Sample Sites: [login to view URL] This is the best one (offers multiple types of services). It is clean, has great press. I would like to most like this business, but adding the additional focus on students (by targeting their parents to pay). Please review the entire site in detail and model most of the business model after this one. [login to view URL] [login to view URL] [login to view URL] [login to view URL] [login to view URL] [login to view URL] [login to view URL] [login to view URL]