Google Adwords Search Engine Marketing Certificate
Completed this in May 2018.
Devising strategies to drive online traffic to websites and/or downloads of apps Tracking conversion rates and making improvements to websites Developing and managing digital marketing campaigns Utilising a range of techniques including paid search, SEO and PPC. Overseeing the social media strategy for companies Managing online brand and product campaigns to raise brand awareness. Responsibility for planning and budgetary control of all digital marketing Evaluating customer research, market conditions and competitor data. Review new technologies and keep the company at the forefront of developments in digital marketing. Email Marketing.