Hello! I'm Ana Caterina, your strategic ally in digital marketing. With a Master's in Neuromarketing and Market Research, I combine consumer psychology with innovative digital tactics to maximize results. My focus includes:
- Advanced Digital Marketing: Planning and execution of digital campaigns, conversion optimization, and analysis of key metrics.
- Social Media Strategy: Creation of viral content, community management, and advertising campaigns on platforms like Facebook, Instagram, Twitter, and LinkedIn.
- eCommerce and Conversion Optimization: Building and managing online stores using CRO practices to maximize sales.
- Web Design and UX: Using UX principles to design intuitive interfaces and responsive websites.
- Application of Artificial Intelligence in Marketing: Innovation in advanced audience segmentation and content personalization.
Proficiency in Digital Platforms and Tools:
- Analysis and SEO: Google Analytics, SEMrush, Ahrefs.
- Digital Advertising: Google Ads, Meta Ads.
- Social Media Management: Hootsuite, Buffer.
- eCommerce Platforms: Shopify, WooCommerce.
- CRM and Marketing Automation: Salesforce, HubSpot.
As a freelancer, I design and implement strategies to improve online presence and brand visibility, develop coherent brand identities, create attractive content, and use AI to enhance the effectiveness of omnichannel marketing.
I work in English and Spanish: Expanding Horizons in Digital Marketing
As a professional in English and Spanish, I offer a unique advantage for businesses looking to expand into global markets. My command of both languages allows me to:
- Create and Optimize Content: Develop attractive and SEO-friendly content in English and Spanish, ensuring your message resonates with diverse audiences.
- Multilingual Social Media Management: Manage social platforms in both languages, adapting the communication strategy for each audience.
- International Advertising Campaigns: Design and execute digital advertising campaigns targeted at specific markets in English and Spanish.
- Bilingual Market Analysis: Conduct market research and data analysis in both languages to inform strategic decisions.
- Effective Communication with Clients: Facilitate interaction with international clients and stakeholders, eliminating linguistic and cultural barriers.
By combining my digital marketing experience with linguistic skills, I help brands reach and connect with global audiences effectively.