Hi, my name is Dan Avenell and I’m an artist/illustrator/graphic designer based in Camden, London.
I am currently responsible for the layout and design of The Fix comedy magazine. I also provide illustrations for inChelsea magazine and customised birthday cards via London branches of Snappy Snaps, amongst other many and varied projects and commissions. My most recent commission was providing logo and letterheads for an award-winning magician, and redesigning his website.
I have also been commissioned to provide the art for the web comic Loner. I have just finished the second chapter.
Capable of taking project from brief to completion including delivery of final piece to print.
Work under pressure to meet tight deadlines, and treat every job with meticulous care and genuine desire to achieve excellence and satisfy the clients requirements.
As an artist I am influenced by Pop-Art and Situationist ideas of art and design being everywhere and not part of any hierarchy of taste. My influences are ‘underground’ art, comic-books, cinema, and advertising styles of the past from Alfons Mucha to Norman Rockwell to current trends such as graffiti art and the multi-media ‘cut &paste’ aesthetic.
As a designer, I stay aware of modern fashions while keeping in mind past styles that may no longer be in vogue but have the capacity to reinvigorate current trends. Most of all, when working on a commission I am striving to deliver what works best for the client’s needs.
My ideal work involves combining my artistic and creative skills with the freedom and versatility that modern media provides.
