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经验
Market Analyst & Insight Manager
11月 2021 - 现在
- Provide marketing insight
Owned Media & CRM Manager
8月 2021 - 11月 2021 (3 个月, 1 天)
Provide data driven business intelligence through tracking and analysis of own media channel performance and results of online marketing initiatives
- Utilize the CRM tools to develop customer personas and generate corresponding inbound marketing activities
- Manage multiple projects per month from concept through final delivery of own media channels
Product Marketing
5月 2018 - 7月 2021 (3 年, 2 个月)
- Identify opportunities for performance improvement, partnering with marketing & sales to support business cases
- Lead cross-functional teams in the execution of marketing campaigns and in support of new product launches
- Plan, define, and direct through the end-to-end process for product promotion programs
- Monitor, analyze, and evaluate the effectiveness of all marketing campaign activities, product pricing, and competitors activities
教育
Bachelor of Computer Science
(4 年)
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