Business and Operations Management 2

UNDERSTANDING (COUNTRY) CULTURE (individual assignment) This is an INDIVIDUAL account of the group dynamics that are part of the course. The students are encouraged to meet and discuss in a creative / sensorial way the main characteristics of their chosen / own countries. Following this, the students will apply some of the frameworks (i.e Hofstede, Hall, Trompenaars etc) to analyse her / his (chosen / own) country and COMPARE it with the countries in the group. The student will offer a critical analysis of the framework used adding his / her own view on how the framework used can be improved or complemented. In addition the student needs to choose ONE area of management (i.e. leadership, human resources, marketing, strategy etc.) and compare the countries in that regard. Finally the student will propose some alternatives for organisations, managers or employees who are planning to do business with the (chosen) country in question. Word limit: 2400 words.