As a creative writer/poet and teacher coming from a corporate background, I feel I could rise to this challenge. Due to analysing language, structure, and rhythm, I believe I could create a brand name that would impact the reader, quickly and effectively.
I am used to considering connotations of words, related ideas and imagery, and in a nutshell, how this may manipulate a reader/consumer.
I have spent many years writing creatively, and with poetry in particular, there is an emphasis on big, strong ideas expressed succinctly, with instantly effective techniques, and within the confines of a small space. Connotations are a huge part of this as the writer must rely on implicit ideas to reach the reader by association, without their having to work too hard, which therefore delivers a strong and memorable impact within a small/short space.
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